Compare apollo vs Lemlist side by side to find the best sales intelligence tool for your B2B strategy.
Discover Derrick App








Start enriching thousands of leads directly in Google Sheets. No complexsetup, no learning curve.
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| apollo | Derrick App | Lemlist | |
|---|---|---|---|
| Works natively in Google Sheets | β | β | β |
| Requires LinkedIn Sales Navigator ($100/month) | β | β | β |
| Sales Navigator 1-click import | β | β | β |
| Email finder with real-time validation | β | β | β |
| Phone finder from LinkedIn | β | β | β |
| Company tech stack lookup | β | β | β |
| SimilarWeb & G2 insights integrated | β | β | β |
| AI integration (Claude & ChatGPT) | β | β | β |
| Automatic AI Lead Scoring | β | β | β |
| Data cleaning & normalization | β | β | β |
| Multi-platform scraping (Instagram, Twitter, Facebook) | β | β | β |
| Zapier, Make, n8n integrations | β | β | β |
| Public API available | β | β | β |
| Native CRM integrations (HubSpot, Salesforce) | β | β | β |
| Entry price (paid plan) | 59$/mois | 9β¬/mois | 39$/mois |
| Permanent free plan | β | β | β |
| Rollover credits to next month | β | β | β |
| Simple and transparent credit system | β | β | β |
| Simple setup & onboarding | β | β | β |
| Complete documentation | β | β | β |

Apollo provides a starting tier with access to essential features and credits, with paid plans scaling by usage; see full pricing breakdown for exact tiers and limits. For complete pricing details, view the pricing page.
While other tools pile on features, complex setups, and pricing tiers that grow faster than your results, Derrick focuses on what actually matters:
getting usable leads, directly in Google Sheets.
No heavy workflows, Β No endless configuration. No learning curve.
β
Just faster enrichment, cleaner data, and better outcomes for most teams.
Lemlist offers multi-channel outreach with pricing that starts at a basic plan, plus a free tier where available, with higher tiers unlocking more sends and features; see the full pricing breakdown for complete details. View complete pricing details on the Lemlist pricing page.
See what our customers say about Derrick.
"This app saved me so much time and effort. Great for anyone looking to build a contact list or network at scale quickly. As a start-up it's been invaluable."
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Director | SaaS GTM Leader
"Working pretty nifty compared to Snov.Io, Price wise it does give a fair shake, and IMO better Interface since It's google sheets. Snov.io does have more flexibility with extra options, but a lot of those I don't even use since they are not flesh out. We will see how this performs over time."
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Mortgage Broker at Zero Point Mortgage
"Derrick is a very simple and user-friendly app to enrich your contacts database. Best thing: you can test it for free. And then the price is so low, it's a no brainer. Go for it!"
CEO Form'actions
"Super easy to enrich linkedin urls using this tool. Both personal and company url data can be easily enriched with a click of a button. Best thing is that the tool can be used inside of google sheets."

RevOps Professional
"Amazing Tool, I would like to advocate this to my colleagues. So that you can get more users. Keep it Up. 5 Stars!."

Lead Generation Specialist at IdeaPeel
"This app is fantastic. Β Brilliantly created to help small and mid sized businesses."

Founder/CEO, AlmanacIO
"I have been using other expensive apps or freemium like phantombuster, but Derrick has replaced them all. I love the simplicity of the Google sheet add-in, but what it best is the efficiency it delivers results with. It is very stable and rarely gives you wrong data."
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CEO & Co-founder @ Diffly | B2B Sales Advisor
"The LinkedIn scraping and email finder combo isincredibly powerful. I can build a completeprospect list with contact info in under an hour.Absolute must-have for outbound."
SDR Team Lead at CloudScale
"Have tested over 10+ LI scraper apps, Derrick beats them all.Simple to use, accurate data, and affordable price."
Opportunity Prospector
Derrick and Apollo take fundamentally different approaches to outreach. Apollo excels as a contact database platform with 250 million verified profiles and strong CRM integrations, ideal for high-volume list building. Derrick operates natively within Google Sheets as a data enrichment engine, eliminating manual exports and CSV workflows while adding AI-powered scoring and segmentation directly in your spreadsheet. Apollo prioritizes breadth of contact data, while Derrick focuses on enriching and qualifying prospects you already have with real-time email validation and dual AI integration. For teams seeking seamless workflow efficiency without platform switching, Derrick's native Google Sheets approach saves significant time compared to Apollo's traditional outreach infrastructure.
Whether Derrick is a better alternative to Apollo depends on your team's priorities. Apollo excels at comprehensive contact databases and multi-channel outreach at scale, making it ideal for high-volume prospecting. However, Derrick offers distinct advantages for teams seeking efficiency: it's 100% native to Google Sheets with no CSV exports, includes integrated AI scoring with Claude and ChatGPT, provides real-time email validation for better deliverability, and features rollover credits with no credit card required for the free tier. If your team values simplicity, cost efficiency, and automation without leaving Google Sheets, Derrick delivers faster implementation and lower overhead than Apollo's more complex infrastructure.
Derrick automates data enrichment directly within Google Sheets, eliminating manual exports and complex workflows that Lemlist requires. While Lemlist excels at email sequencing and outreach campaigns, Derrick focuses on intelligent contact and company enrichment with real-time email validation, 50+ attributes per record, and integrated AI scoring using Claude and ChatGPT. Derrick's automation happens upstream in your spreadsheet, ensuring cleaner data before campaigns launch, whereas Lemlist automates the outreach itself. For teams wanting to enrich and qualify prospects faster without leaving Google Sheets, Derrick delivers deeper intelligence automation than Lemlist's campaign-focused approach.
For pricing, there isnβt a single βbetterβ option between Derrick and Apollo; it depends on what you value most. Apollo is strong on large-scale data and multi-channel outreach with reliable verification and CRM integrations, but costs can add up as you scale and its data enrichment can require extra tools for niche segments. Derrick, by contrast, offers a cost-efficient, native Google Sheets data enrichment approach with flexible credits, real-time email validation, AI scoring and segmentation, and generous credit rollovers, all without a credit card for the free tier. If you need a lightweight, highly customizable prospecting center that saves time on data processing and offers gradual scaling, Derrick provides clear value. If your priority is expansive, fast data access and outbound automation at scale, Apollo remains compelling. Many teams pair Apollo for data breadth with Derrick for enrichment and automation efficiency.
Derrick serves as a viable complement rather than a complete replacement for both Apollo and Lemlist, each addressing different prospecting needs. Apollo excels at contact database access and verification at scale, while Lemlist specializes in multi-channel outreach automation. Derrick differentiates itself through native Google Sheets integration, eliminating CSV exports and complex setups while offering AI-powered enrichment with 50+ attributes per contact, real-time email validation, and rollover credits. For teams seeking streamlined data enrichment without external platforms, Derrick reduces workflow friction significantly. However, organizations requiring Apollo's extensive contact database or Lemlist's advanced sequencing capabilities may benefit from using Derrick alongside these tools rather than as a standalone replacement, creating a more efficient, integrated prospecting stack.
Reviews generally position Apollo and Lemlist as strong, broad outreach platforms focused on data and multi-channel campaigns, with praise for Apolloβs vast contact database, verification, and workflow integrations, and Lemlistβs AI-powered personalization and LinkedIn integration. Common caveats across reviews include data enrichment and accuracy gaps, which sometimes require supplementary tools. Derrick is often highlighted as a complementary solution that excels in native Google Sheets enrichment, real-time email validation, and AI-driven scoring and segmentation, offering a seamless, no-CSV-export workflow. Reviewers note Derrickβs flexible credits model, 100% native integration, and extensive automation reach through Zapier/Make/n8n, which can reduce manual data handling and speed up qualification compared with Apollo and Lemlist when you prioritize depth of lead intelligence and efficiency in a Google Sheets-centric stack.