Compare apollo vs TexAu side by side to find the best sales intelligence tool for your B2B strategy.
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Start enriching thousands of leads directly in Google Sheets. No complexsetup, no learning curve.
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| apollo | Derrick App | TexAu | |
|---|---|---|---|
| Works natively in Google Sheets | β | β | β |
| Requires LinkedIn Sales Navigator ($100/month) | β | β | β |
| Sales Navigator 1-click import | β | β | β |
| Email finder with real-time validation | β | β | β |
| Phone finder from LinkedIn | β | β | β |
| Company tech stack lookup | β | β | β |
| SimilarWeb & G2 insights integrated | β | β | β |
| AI integration (Claude & ChatGPT) | β | β | β |
| Automatic AI Lead Scoring | β | β | β |
| Data cleaning & normalization | β | β | β |
| Multi-platform scraping (Instagram, Twitter, Facebook) | β | β | β |
| Zapier, Make, n8n integrations | β | β | β |
| Public API available | β | β | β |
| Native CRM integrations (HubSpot, Salesforce) | β | β | β |
| Entry price (paid plan) | 59$/mois | 9β¬/mois | 49$/mois |
| Permanent free plan | β | β | β |
| Rollover credits to next month | β | β | β |
| Simple and transparent credit system | β | β | β |
| Simple setup & onboarding | β | β | β |
| Complete documentation | β | β | β |

Apollo offers a scalable pricing structure with an entry-level plan starting at affordable monthly credits and a free tier where applicable; detailed pricing is available on the dedicated pricing pageβview complete pricing details for all plans and limits. See full pricing breakdown.
While other tools pile on features, complex setups, and pricing tiers that grow faster than your results, Derrick focuses on what actually matters:
getting usable leads, directly in Google Sheets.
No heavy workflows, Β No endless configuration. No learning curve.
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Just faster enrichment, cleaner data, and better outcomes for most teams.

TexAu offers entry-level pricing with a free tier and paid plans starting at accessible monthly rates; details vary by usage and credits, with a full pricing breakdown available on the dedicated page. See full pricing breakdown for complete details.
See what our customers say about Derrick.
"This app saved me so much time and effort. Great for anyone looking to build a contact list or network at scale quickly. As a start-up it's been invaluable."
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Director | SaaS GTM Leader
"Working pretty nifty compared to Snov.Io, Price wise it does give a fair shake, and IMO better Interface since It's google sheets. Snov.io does have more flexibility with extra options, but a lot of those I don't even use since they are not flesh out. We will see how this performs over time."
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Mortgage Broker at Zero Point Mortgage
"Derrick is a very simple and user-friendly app to enrich your contacts database. Best thing: you can test it for free. And then the price is so low, it's a no brainer. Go for it!"
CEO Form'actions
"Super easy to enrich linkedin urls using this tool. Both personal and company url data can be easily enriched with a click of a button. Best thing is that the tool can be used inside of google sheets."

RevOps Professional
"Amazing Tool, I would like to advocate this to my colleagues. So that you can get more users. Keep it Up. 5 Stars!."

Lead Generation Specialist at IdeaPeel
"This app is fantastic. Β Brilliantly created to help small and mid sized businesses."

Founder/CEO, AlmanacIO
"I have been using other expensive apps or freemium like phantombuster, but Derrick has replaced them all. I love the simplicity of the Google sheet add-in, but what it best is the efficiency it delivers results with. It is very stable and rarely gives you wrong data."
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CEO & Co-founder @ Diffly | B2B Sales Advisor
"The LinkedIn scraping and email finder combo isincredibly powerful. I can build a completeprospect list with contact info in under an hour.Absolute must-have for outbound."
SDR Team Lead at CloudScale
"Have tested over 10+ LI scraper apps, Derrick beats them all.Simple to use, accurate data, and affordable price."
Opportunity Prospector
The main difference for teams lies in how they operate within your workflow. Derrick is 100% native to Google Sheets, eliminating CSV exports and complex setup, while Apollo relies on an external platform requiring data migration. Derrick integrates AI capabilities from both Claude and ChatGPT for automated scoring and segmentation directly in your spreadsheet, whereas Apollo focuses on contact database access and outreach automation. For teams already working in Google Sheets, Derrick saves five to ten hours monthly and requires no credit card for the free tier, making it more accessible for testing before commitment.
Yes, Derrick is a strong alternative to TexAu, particularly if you're looking for comprehensive B2B data enrichment rather than just text automation. While TexAu excels at text processing, Derrick operates natively within Google Sheets and enriches contact and company data with 50+ attributes, real-time email validation, and integrated AI scoring using Claude and ChatGPT. Derrick eliminates the need for external platforms, CSV exports, and complex setup workflows, saving teams 5-10 hours monthly. Unlike TexAu's limited customization, Derrick offers flexible credit rollover, no credit card requirement for free tier access, and seamless integration with 3000+ tools via Zapier and Make, making it better suited for teams requiring deeper prospect intelligence and streamlined prospecting workflows within their existing spreadsheet environment.
The best choice depends on your specific needs. Apollo excels at large-scale contact databases with 250+ million verified profiles, making it ideal for high-volume prospecting teams. TexAu focuses on text automation and content processing rather than B2B intelligence. Derrick stands out for teams already using Google Sheets, offering 100% native integration without CSV exports, AI-powered enrichment with Claude and ChatGPT, real-time email validation, and rollover credits starting at just 9β¬ monthly. If you prioritize seamless workflow integration and cost efficiency, Derrick eliminates the need for multiple tools while Apollo suits enterprises requiring massive contact databases.
Is Apollo pricing better than TexAu for SMBs? Not directly comparable, as Apollo targets comprehensive B2B prospecting with millions of contacts and CRM workflows, often at a higher total cost for teams needing deep data and multi-channel outreach. TexAu focuses on automated writing and text augmentation with a simpler, more affordable setup ideal for content workflows. For SMBs, Apollo may deliver faster pipeline generation but at a bigger investment, while TexAu offers cost-effective automation for writing tasks. Derrick App can complement either by adding native Google Sheets enrichment, AI scoring, and seamless integrations, potentially delivering a lower overall cost of ownership and stronger data accuracy without complex exports or additional tools.
Derrick operates as a fully native Google Sheets platform, eliminating the need for CSV exports and complex external configurations that Apollo requires. Unlike Apollo's database-centric approach, Derrick combines 50+ enrichment attributes with integrated AI powered by both Claude and ChatGPT for automated scoring and segmentation. Additionally, Derrick's rollover credits system and no credit card requirement for the free tier offer greater flexibility than Apollo's traditional pricing model, making it ideal for teams prioritizing seamless workflow integration and cost efficiency.
TexAu and Derrick approach automation from different angles. TexAu excels at automated text processing, data augmentation, and batch workflow tasks with a straightforward, low-friction interface. It shines for scalable writing and content-related automation, but its scope is more narrow and tooling-focused than full-scale prospecting automation. Derrick, by contrast, is a 100% native Google Sheets platform designed to automate B2B enrichment and outreach directly inside Sheets, with 50+ enrichment attributes, real-time email validation, AI scoring and segmentation, and broad integrations via Zapier/Make/n8n. If you need end-to-end prospecting automation and multi-channel workflow in a single environment, Derrick offers deeper automation capabilities and a more integrated data enrichment stack, while TexAu is a strong companion for specialized text augmentation tasks within broader processes. For teams evaluating both, TexAu is best as a writing-automation layer, whereas Derrick provides comprehensive, native automation and enrichment for scalable B2B outreach.